× SILICON VALLEY ACCOUNTANCYSAN JOSE · SANTA CLARA
The Standard
01/ 09
Brandcore.io × SILICON VALLEY ACCOUNTANCY CORP., CPAS
WEBSITE + GROWTH PROPOSAL SAN JOSE & SANTA CLARA, CALIFORNIA

A first impression that adds up.

Tax, 401(k) plan audits, and business consulting — practiced in Silicon Valley since 2000. The firm is already credible. The website should say so in the first ten seconds.

Site audit · Live website concept · 10-day launch plan
Brandcore.io ×
SILICON VALLEY ACCOUNTANCYCERTIFIED PUBLIC ACCOUNTANTS · SAN JOSE & SANTA CLARA
SCROLL TO ADVANCE
37.3382° N · 121.8863° W
01 / SITE AUDIT CPAS-SVAC.COM LIVE REVIEW 10.30.2631 STYLESHEETS · 22 SCRIPTS · 0 <H1> · © 2023

Nine experts.
One template.

We read cpas-svac.com the way a plan sponsor choosing an auditor would — on a phone, at night, with three tabs open. Five things send them somewhere else.

05findings
from the live site
Live cpas-svac.com homepage captured at 390 pixels wide
LIVE CAPTURE · 390 PX · 10.30.26
  1. 01

    Google reads Joomla template copy.

    CRITICAL

    The meta description is the template's own sales pitch: “Responsive Joomla template for application landing page for Joomla 3 & Joomla 2.5…” Zero words about tax, audits, or your firm.

    SOURCE · <head> META DESCRIPTION
  2. 02

    Six names. Two destinations.

    CRITICAL

    Annie Lee, Janet Yu, Meesha Patel, and Reshma Shah all open George Pinto's contact page. The menu offers six people and routes four of them to someone else.

    SOURCE · HOMEPAGE NAV HREFS · /CONTACT/CONTACT-GEORGE-PINTO.HTML
  3. 03

    The hero is hidden on phones.

    CRITICAL

    The homepage slider carries the firm's only statement. It is marked hidden-sm hidden-xs, so a phone opens on a rotating quote and a silhouette. Pinch-zoom is disabled too.

    SOURCE · SLIDER CLASSES + VIEWPORT META
  4. 04

    Zero tap-to-call links.

    HIGH

    The firm number appears as plain footer text on both the homepage and the contact page. A plan sponsor on a phone cannot call from the page.

    SOURCE · 0 href="tel:" ON BOTH PAGES
  5. 05

    Nine portraits. No roles.

    HIGH

    The team index shows nine portraits with names only — no titles, no specialties. Each name opens a bio, but nothing says who handles what. George Pinto's 401(k) audit practice appears only once you open his page.

    SOURCE · /team.html (NAMES ONLY) + /team/141-GEORGE-PINTO.HTML
02 / THE GAP A PLAN SPONSOR'S THURSDAY 9:40 PM

The proof is here.
The path isn't.

Seven client quotes already sit on the site — one at a time, inside a rotating widget. A sponsor who needs a 401(k) auditor has to wait for the right quote, find the footer, then fill four fields and a captcha.

TODAY · SIX DECISIONS BEFORE HELLO
01Google resultTemplate description, not the firm
02HomepageSeven quotes rotate, one every five seconds
03Contact menuSix names, two real pages
04FooterPhone number as plain text
05Contact formFour required fields + a captcha
06Wait for a replyNo direct line offered
PROPOSED · THREE STEPS TO A PERSON
01401(k) plan auditsOne page, written for plan sponsors
02George Pinto, CPARole, ERISA background, direct route
03Call or request 20 minutesPhone first; form second
RESULTThree decisions. One obvious next step.
ALREADY PUBLISHED BY YOUR CLIENTS
“I want Silicon Valley Accountancy Corp. to do our 401(k) plan audit every year.”Human Resource Supervisor
“You make audits painless! Thanks!”Third-party administrator, 401(k) TPA firm
“Reasonable fees. Timely service. I appreciate you get the job done right.”Tax client
cpas-svac.com/testimonials
SEVEN QUOTES EXIST · NONE IS LINKED FROM A SERVICE PAGE 03 / 09
03 / THE FLAGSHIP LIVE HTML CONCEPT DATES & SLOTS ILLUSTRATIVE

A front door
that closes the loop.

One concept, built from your real services, real offices, and real team. The tabs work. The phone version is designed, not shrunken.

01
Service paths that match how clients arrive

Tax compliance; accounting and ERISA plan audits; business consulting. Each path starts with the problem, not the department.

02
Nine real people, with roles where verified

George Pinto's ERISA practice leads the audit path. The rest of the team is named and reachable — no invented titles.

03
One obvious next step on every page

Call the firm, see both offices, or request a 20-minute conversation. The form is the fallback, not the front door.

Readable detail view · Esc to close
cpas-svac.com PROPOSED HOMEPAGE
Silicon Valley Accountancy
(408) 448-8000
SAN JOSE · SANTA CLARA

Accounting with clarity.

Tax, 401(k) plan audits, and business consulting for Silicon Valley companies and the people who run them.

Request a 20-minute callor call (408) 448-8000
NEXT STEP · 20 MINUTES Choose a time that works.
Selected: Tue · 10:00 AM PT Illustrative UI · demo only, nothing is sent
01Tax complianceFederal, multistate, sales and property returns; planning before the deadline.
02Accounting & plan auditsERISA, 401(k), pension, profit sharing, and health and welfare plan audits.
03Business consultingEntity choice, cash management, budgeting, and ERISA issues resolution.
NINE PROFESSIONALSTWO OFFICES401(k) AUDIT PRACTICE LED BY GEORGE PINTO, CPA
MENU
SAN JOSE · SANTA CLARA Accounting with clarity.

Tax, 401(k) audits, and consulting for Silicon Valley.

Call (408) 448-8000
01Tax compliance
02Plan audits
03Consulting
9 professionals · 2 offices
PROPOSED HOMEPAGE · LIVE CONCEPT · PHONE CONCEPT AT RIGHT
CONCEPT CONTENT SOURCED FROM CPAS-SVAC.COM · SLOTS ARE ILLUSTRATIVE, NOT A LIVE CALENDAR 04 / 09
04 / THE SYSTEM WHAT BRANDCORE BUILDS

Not a redesign.
A working front door.

Six pieces, each tied to how a CPA practice actually wins work: expertise found, proof seen, and a call that reaches a person.

01

Website foundation

A fast, accessible build on a platform you can keep. Real content, clean hierarchy, no template shelf.

A mobile-first build you can edit without calling a developer.OUTCOME · A site that loads and reads on a phone.
02

Service architecture

Tax, accounting and plan audits, and consulting become three clear paths, each with its own proof and next step.

Three entry pages, each ending in a call or a 20-minute request.OUTCOME · The right visitor reaches the right page.
03

Local search

San Jose and Santa Clara service pages, accurate business details, and a Google Business Profile that matches the site.

Consistent name, address, phone, and service categories across the web.OUTCOME · You show up for the work you want.
04

Proof library

Your seven existing client quotes, nine real portraits, and George's ERISA credentials placed where decisions happen.

Quotes and bios placed on the pages where prospects decide.OUTCOME · Trust is visible before the call.
05

Intake & follow-up

A short qualified form, visible phone lines, and a calendar handoff with a human fallback — nothing booked without confirmation.

A short form, a visible phone line, and a calendar handoff.OUTCOME · Fewer steps between interest and hello.
06

Growth partner

Monthly content, service-page improvements, and a quarterly review of what prospects search and read.

A monthly rhythm: one page, one proof asset, one measurement.OUTCOME · The site keeps earning after launch.
NO INVENTED CREDENTIALS · ALL TEAM AND SERVICE FACTS COME FROM CPAS-SVAC.COM 05 / 09
05 / THE PROOF BRANDCORE CASE STUDY UNITED FACILITIES GROUP

A rebuild you can
drag across.

United Facilities Group came to Brandcore with a dense legacy site. Same business, same services — a clearer hierarchy and a visible next step.

Drag the handle, or use the arrow keys.
United Facilities Group website after the Brandcore rebuild
United Facilities Group website before the Brandcore rebuild
BEFORE
AFTER
01Services become the navigation.

Specific paths replace a wall of paragraph copy.

02Proof sits next to the decision.

Credentials and scope are visible where a buyer is choosing.

03The phone number stops hiding.

One tap from the first screen, on every device.

REAL BEFORE / AFTER CAPTURES · NO PERFORMANCE METRICS CLAIMED
UFGWORKS.COM · BRANDCORE REBUILD · VISUAL CASE STUDY 06 / 09
06 / THE ROADMAP STARTS AFTER SCOPE, ACCESS, AND CONTENT APPROVAL

3 days to agree. 7 days to build.
60 days to refine.

A focused schedule for a firm that cannot pause client work. Dates begin only after scope and access are confirmed.

01DAYS 1–3

Agree the argument

Confirm what the site must say, who it must reach, and what stays exactly as it is.

  • Service paths and priority clients
  • Team roles and bios
  • Both office details
  • Scope, quote, and launch date
  • Domain and hosting access
  • One named approver
SUCCESS · A signed scope with no open questions. OWNER · SVAC + BRANDCORE
02DAYS 4–10

Build, test, launch

The approved experience is built, reviewed together, tested on real devices, and published.

  • Tax, audit, consulting pages
  • Team and proof library
  • Phone and office links
  • Mobile and accessibility QA
  • Two review rounds
  • Redirects and analytics
SUCCESS · A live site, tested on a phone, at your domain. OWNER · BRANDCORE
03DAYS 11–70

Measure and refine

After launch, review how prospects actually use the site and fix the friction they hit.

  • Inquiry and call paths
  • Search terms and page use
  • Service and team updates
  • Quarterly review with Amy
  • One content update per month
  • Priority fix list
SUCCESS · A short list of fixes backed by real inquiries. OWNER · BRANDCORE + SVAC
LAUNCH TARGETDay 10After access and approval
WHAT YOU SUPPLYFacts + approvalRoles, bios, copy, access
YOUR PARTNERAmy AlfaroOne point of contact
No launch date is promised until scope and access are confirmed.
SILICON VALLEY ACCOUNTANCY × BRANDCORE 07 / 09
07 / THE ENGAGEMENT NO INVENTED PRICING FIXED-FEE QUOTE AFTER SCOPE

Three ways to
put it to work.

Start with the front door, or build the whole argument. Every option is scoped in a 20-minute call and quoted as a fixed fee.

01FOUNDATION

The credible front door

For a firm that needs a current, mobile-first site without a content program.

  • 6 core pages
  • Mobile-first build
  • Service and team content
  • Phone and office paths
  • Two review rounds
  • 30-day launch support
Fixed-fee quoteAfter a 20-minute scope call
TIMELINEAbout 10 days after scope
RECOMMENDED
02FLAGSHIP

The full argument

For winning plan sponsors and business owners who compare before they call.

  • Everything in Foundation
  • Tax, audit, consulting pages
  • Team bios and proof library
  • Local search foundation
  • 20-minute intake
  • 60-day refinement
Fixed-fee quoteAfter a 20-minute scope call
TIMELINEAbout 10 days + 60 days refinement
03GROWTH PARTNER

Keep compounding

For a firm that wants the site to keep earning after launch.

  • Everything in Flagship
  • One new page per month
  • Review request workflow
  • Local search expansion
  • Quarterly report and call
  • Priority support
Monthly retainerScoped after launch
TIMELINEMonthly, after launch
EVERY ENGAGEMENT INCLUDES
One point of contactAmy, from scope to launch.
Written scope + fixed feeNo hourly surprises.
Launch QA on real devicesPhone, tablet, desktop.
A site you keepContent and access stay yours.
NO DOLLAR FIGURES ARE SHOWN · SCOPE AND FEES ARE AGREED IN WRITING 08 / 09
08 / THE CLOSE PREPARED BY AMY ALFARO BRANDCORE

Let's put your expertise
where they can find it.

A 20-minute walkthrough is enough to agree what to keep, what to fix first, and what a fixed-fee build would include.

Amy Alfaro, BrandcoreAMY ALFARO
YOUR PARTNER AT BRANDCORE Amy Alfaro Lead Sales & Strategy

“I'll walk you through the audit, the concept, and the one thing I'd fix first — no pressure to decide on the call.”

Direct · (669) 310-0200 Office · (669) 281-0188 amy@brandcore.io
Brandcore.ioSan Francisco Bay Area Sales SolutionsPrivate proposal · not for distribution
PICK A TIME

Twenty minutes.
No deck required.

Choose a weekday window and we'll prepare an email draft. Nothing is booked, sent, or held until you confirm.

Open an unsent email draft All times Pacific. Draft opens in your email app; you choose whether to send.
Brandcore.ioSan Francisco Bay Area Sales Solutions
01The audit, in plain language.What is actually costing you inquiries.
02The concept, on your phone.The tabs, the team, the next step.
03The first fix I'd make.One concrete change, before any scope call.
The books are open.SILICON VALLEY ACCOUNTANCY × BRANDCORE · 2026