× Shaggy Dog Market logo SHAGGY DOG MARKETBUDA · KYLE · TEXAS
The Standard
01/ 09
Prepared by Amy Alfaro · Brandcore
PREPARED FOR SHAGGY DOG MARKET
Brandcore.io × SHAGGY DOG MARKET
WEBSITE + GROWTH PROPOSAL BUDA & KYLE, TEXAS

The dogs know. The website doesn't.

A locally owned, family-run pet market with two stores, grooming in Kyle and a $15 self-serve dog wash. Its homepage is one 11,367-pixel Wix page doing all of the telling.

Site audit · Concept · Proposed launch plan
Brandcore.io ×
SHAGGY DOG MARKETBUDA · KYLE · TEXAS
NEXT · ARROWS OR WHEEL
PREPARED BY AMY ALFARO · BRANDCORE
01 / SITE AUDIT SHAGGYDOGMARKET.COM REVIEWED 10.31.26

The store is loved.
The page is 2017.

We read the site the way a new family in Kyle would: on a phone, at night, looking for a groomer and a bag of food. Six things send them to Austin, or to the big box.

06findings
from one captured page
  1. 01

    One page. No inner pages.

    CRITICAL

    11,367 px of desktop scroll with no link to any inner page. The only off-site exits are Facebook, the grooming domain and email.

    SOURCE · HOMEPAGE LINKS
  2. 02

    Grooming leaves the site.

    CRITICAL

    “Grooming Information” opens shaggydogmarketgrooming.com, a separate Wix site with its own nine-item menu.

    SOURCE · HOMEPAGE LINK
  3. 03

    The hours disagree.

    HIGH

    Kyle Saturday reads 10am–6pm in the top block and 9am–6pm in the Store Hours block. Buda Saturday drops the “pm” in the lower block.

    SOURCE · TWO HOURS BLOCKS
  4. 04

    The $15 wash is paragraph copy.

    HIGH

    Price, walk-in rules and “call to reserve” sit inside one long paragraph. There is no reservation control and no short path to it.

    SOURCE · WASH COPY
  5. 05

    The title tag names one store.

    MEDIUM

    “Shaggy Dog Market | pet store | 3420b FM 967, Buda, TX” means Kyle is missing from the tab and the search snippet.

    SOURCE · TITLE TAG
  6. 06

    22 named brands. Nothing to shop.

    MEDIUM

    14 food brands and 8 toy brands are named in paragraphs. The captured site has no product or category page.

    SOURCE · HOMEPAGE COPY
Evidence: live shaggydogmarket.com homepage, desktop 1440 px and mobile 390 px, captured October 31, 2026. 02 / 09
02 / THE GAP THE 11:47 PM SEARCH

11:47 PM.
The dog needs a bath.

A late search, one thumb, one tired owner. The observed numbers are from the captured pages; the path steps are illustrative.

Live shaggydogmarket.com at 390 pixels: a hamburger, a logo, an email address and a block of all-caps welcome copy 1 2
LIVE CAPTURE · 390 PX · FIRST SCREEN
No menu on screen. A hamburger, a logo and an email.
No next step. The first screen is all-caps welcome copy.
TODAY · SIX STEPS (ILLUSTRATIVE)
01
Search for a groomer or dog wash in Kyle.The title tag names Buda. Kyle is not in it.
02
Land on all-caps welcome copy.No hours and no price on the first screen.
03
Scroll for the wash.The $15 price sits inside a long paragraph.
04
Find the reservation rule.“Call to reserve” is the only instruction.
05
Tap “Grooming Information”.A second domain with its own nine-item menu.
06
Give up, or drive to Austin.The homepage copy itself names Austin as the alternative.
VS
THE FLAGSHIP · THREE STEPS (ILLUSTRATIVE)
01
Land on Buda or Kyle.A store switcher, hours for each store, one tap to call.
02
See the wash and the price.$15, what is included, and when the last wash starts.
03
Request a time or reserve a station.One panel on this site. Nothing is confirmed until the store replies.
THE RESULTOne path from search to a wash or grooming request.
11,367px of the captured homepage
0inner pages linked from it
3different phone numbers on it
2stores; the title names one
9menu items on the grooming domain
Numbers are observed on the captured pages, October 31, 2026. The 11:47 PM search and the path steps are illustrative.03 / 09
03 / THE FLAGSHIP CONCEPT · SHAGGYDOGMARKET.COM

A front door that
knows both towns.

Four tabs, two stores, one place to request grooming and reserve a wash. Built from the store's own photography and published details. Illustrative states are labelled.

INTERACTIVE CONCEPT · CLICK THE TABS
01
Two stores, never ambiguous.

A store switcher shows hours and phone for Buda or Kyle before anything else.

02
The wash becomes a product.

$15, what is included, and when the last wash starts, with a reservation control instead of a paragraph.

03
Grooming stays on one domain.

Services and a request form on your domain, with no second site.

STORE SWITCHERWASH RESERVATIONGROOMING REQUESTONE DOMAIN
shaggydogmarket.com
SHAGGY DOGMARKET
HomeShopGrooming + WashVisit
REQUEST GROOMING
A dog with a ball in the store, from the live site
BUDA · KYLE · LOCALLY OWNED SPOIL THE DOG.
SKIP THE DRIVE.

Healthy food, toys, treats and a self-serve wash, with full-service grooming at the Kyle store.

RESERVE A WASH REQUEST GROOMING
STORE HOURSILLUSTRATIVE
BUDAKYLE
Mon–Fri 9:00am–7:00pmSaturday: confirm 9:00 or 10:00 (site shows both)
$15
Self-serve washLast wash one hour before close
RESERVE · (512) 256-5809
WHAT'S IN STORENAMED ON THE LIVE SITE
Healthy foodDry · freeze-dried · raw frozen
Toys & play8 named brands
Grooming suppliesAll-natural shampoos · brushes
Treats & chewsDried · dental · bully sticks
BUDA · 3420B FM 967KYLE · 22510 IH 35WASH (512) 256-5809CALL TO HOLD
SHAGGY DOGMARKET
HomeShopGrooming + WashVisit
CALL KYLE · (512) 256-5809
THE SHELVES What we actually carry.

Named brands and categories from the live site, with a hold-by-phone request. No stock counts are shown.

A green bowl of dry dog food
Healthy foodDry · freeze-dried · raw frozenASK A STORE
Grooming supply shelves in the store
Grooming suppliesAll-natural shampoos · brushesASK A STORE
A display of dried treats and chews
Treats & chewsDried · dental · toppersASK A STORE
FROMMVICTORSTELLA & CHEWY'SZIGNATURENULOOPEN FARMKONGWEST PAWCHUCKIT!
BUDA · 3420B FM 967KYLE · 22510 IH 35WASH (512) 256-5809HOLD BY PHONE
SHAGGY DOGMARKET
HomeShopGrooming + WashVisit
GROOMING · (512) 256-5044
SERVICESClean dog. Happy human.Full-service grooming at the Kyle store · self-serve wash
KYLE
Two groomers bathing a dog at a steel tub, from the live site
Full-service groomingBathing and nail trimming · Kyle
REQUEST A TIME
Self-serve dog wash$15 · shampoo, brushes, towels, dryer, aprons
RESERVE
Wash stations are by reservation. Walk-ins are welcome when a station is open, and reserved washes take priority. Last washes start one hour before closing.
KYLE · 22510 IH 35, STE 106GROOMING (512) 256-5044WASH (512) 256-5809BY APPOINTMENT
SHAGGY DOGMARKET
HomeShopGrooming + WashVisit
BUDA · (512) 312-4339
TWO STORESCome in. Bring the dog.
The sales counter in a Shaggy Dog Market store, from the live site
BUDA3420B FM 967 · Buda, TX 78610
MON–FRI10:00am–7:00pmSAT10:00am–6:00pmSUN10:00am–5:00pm
(512) 312-4339
KYLE22510 IH 35, Suite 106 · Kyle, TX 78640
MON–FRI9:00am–7:00pmSATConfirm: 9 or 10amSUN10:00am–5:00pm
(512) 256-5809
Proposed: one hours table feeds both stores, the search listing and this page, so the Saturday question is answered once.
BUDA · 3420B FM 967KYLE · 22510 IH 35GROOMING (512) 256-5044OPEN 7 DAYS
SHAGGY DOG
BUDA · KYLE SPOIL THE DOG.
SKIP THE DRIVE.
SELF-SERVE WASH$15
$15per wash
Kyle · last wash 1 hr before close
RESERVE A STATION
KYLE 9–7BUDA 10–7
(512) 256-5809 · GROOMING (512) 256-5044
LIVE CONCEPT DESKTOP + MOBILE CLICK THE TABS
CONCEPT · NOT LIVE
CONCEPT DETAILThe parts that matter, at a readable size.
KYLE HOURS
Mon–Fri 9:00am–7:00pmSaturday to confirm: the live site shows 9:00am and 10:00am.
SELF-SERVE WASH
$15 · last wash one hour before closeShampoo, brushes, towels, dryer and aprons · reserve at (512) 256-5809
GROOMING · KYLE
Bathing and nail trimming · (512) 256-5044Request a time on this site. Nothing is confirmed until the store replies.
BUDA + KYLE
Buda (512) 312-4339 · Kyle (512) 256-5809Named brands on the shelves, hold by phone. No stock counts shown.

Illustrative states and UI. The build connects to the store's booking system.

Design concept for shaggydogmarket.com. Store photography and published hours are from the live site.04 / 09
04 / THE SYSTEM BRANDCORE.IO ONE PARTNER

Not a website.
A two-store front door.

The site is the front door. Brandcore builds the rest: two store pages, the grooming and wash request path, the shelf catalog and the monthly upkeep that keeps the hours true.

01

Flagship website

One fast site for both stores, in place of a single 11,367-pixel page.

ONE PLACE TO START
02

Two-store local search

Separate Buda and Kyle store pages, a Google listing set up for each store, and one hours table behind both.

FOUND IN BOTH TOWNS
03

Grooming & wash requests

Request paths for grooming times and wash reservations, on your domain, with the rules stated in one place.

ONE REQUEST PATH
04

Shelf catalog

The named food and toy brands and categories, with a hold-by-phone request. No checkout to maintain.

WHAT'S IN STORE, ANSWERED
05

Reviews & community

A review request after each service, and a home for the VIP guests you already feature on Facebook, Instagram and TikTok.

PROOF THAT COMPOUNDS
06

Growth partner

Monthly hours and closure updates, seasonal food and wash pushes, and one direct line to Amy.

A SITE THAT STAYS TRUE
BUILT ON brandcore.io Strategy · Design · Build · Local growth · One accountable partner NO TEMPLATES. 05 / 09
Every service above is scoped to the two stores and the services listed on shaggydogmarket.com.05 / 09
05 / THE PROOF BEFORE / AFTER SAME BUSINESS

Same store. Same facts.
A clearer first screen.

Drag the handle. Left: the live homepage at desktop width. Right: the concept's first screen, built from the same published hours and phone numbers.

SHAGGY DOG MARKET · BUDA & KYLE
  • All-caps welcome copy becomes a headline, both stores and a next step
  • A $15 wash inside a paragraph becomes a priced wash card with a reserve action
  • A second domain for grooming becomes grooming requests on your domain
  • Two Kyle Saturday hours become one hours table, confirmed by you

A design comparison, not a performance claim. The concept has not run live. No traffic, ranking or revenue result is implied.

shaggydogmarket.comLIVE SITE · BEFORE
The live shaggydogmarket.com homepage at desktop width, first screen
LIVE · TODAY CONCEPT
BEFORE the live first screen AFTER one promise, two stores, one next step
Left: live capture of shaggydogmarket.com, October 31, 2026. Right: Brandcore concept, illustrative.06 / 09
06 / THE ROADMAP DAY 0 TO DAY 60 · PROPOSED

Three days to align.
Seven days to build.
Day 10: live.

You keep running two stores and a grooming service. We handle the site, the copy, the hours table, the request paths and QA.

01DAYS 1–3

Align

A kickoff call with Amy to confirm the store facts, the service list and a launch date.

  • USStore and service structure
  • USCopy outline, photo direction, brand list
  • YOUOne hours table, including Kyle Saturday
  • YOUApproval of the direction
OUTPUT · APPROVED BLUEPRINT
02DAYS 4–10

Build

Design, build, copy and QA, with the grooming and wash request paths wired in.

  • USCustom design and responsive build
  • USBuda and Kyle store pages and directions
  • USGrooming and wash request flow
  • YOUFinal review and launch approval
OUTPUT · LIVE FLAGSHIP
03DAYS 11–60

Grow

We keep the hours current, build local visibility and turn finished services into reviews.

  • USGoogle listings for both stores
  • USReview requests after services
  • USMonthly hours and seasonal updates
  • YOUA 15-minute monthly check-in
OUTPUT · LOCAL PRESENCE
TARGET LAUNCHDAY 10 · PROPOSED
YOUR TIME3 DECISIONS
YOUR PARTNERAMY ALFARO
One partner from scope call to launch.
Proposed timeline, subject to content readiness and approvals.07 / 09
07 / THE ENGAGEMENT THREE WAYS TO DEPLOY

Pick the level.
We'll build the rest.

Every engagement starts from the same foundation: a custom site, both stores and a working request path. Choose how far to take the growth.

LEVEL 01A

The Front Door

Replaces the 2017 page with a site that matches both stores.

  • Custom multi-page website
  • Buda and Kyle store pages
  • Grooming and wash service pages
  • Shelf catalog with hold requests
  • Mobile-first build and search foundation
  • Launch plan with a date set at scope
ONE-TIME BUILDFIXED-FEE QUOTE
THE RECOMMENDED FIT
LEVEL 02B

The Two-Store Standard

Owns Buda and Kyle search and keeps the hours true.

  • Everything in The Front Door
  • Google listing setup for both stores
  • Review requests after services
  • Monthly hours, closures and content
  • Monthly activity summary
  • Direct line to Amy
BUILD + MONTHLY PARTNERFIXED-FEE QUOTE
LEVEL 03C

The Neighborhood Partner

For filling wash stations and grooming times every week.

  • Everything in The Standard
  • Wash and grooming landing pages
  • Seasonal food and wash campaigns
  • Photo days at both stores
  • Quarterly strategy review
FULL GROWTH PARTNERFIXED-FEE QUOTE
You own the domain and the content. Contract terms confirmed at scope. One scope call. One fixed quote.
Investment is scoped after a 20-minute scope call. All work is quoted as a fixed fee; no figures are shown here.08 / 09
08 / LET'S TALK BUDA · KYLE · TEXAS

Let's make the next
search end here.

Twenty minutes. We'll walk through the audit, the concept and the launch plan, then you decide if it's worth building.

Amy Alfaro, Lead Sales & Strategy at Brandcore
YOUR DIRECT PARTNER Amy Alfaro Lead Sales & Strategy · Brandcore
amy@brandcore.io (669) 310-0200
San Francisco Bay Area Sales Solutions Office (669) 281-0188
PICK A TIMEDRAFT ONLY

Let's talk.

Pick a weekday that fits. Choosing a time prepares an email to Amy. Nothing is booked or sent until you send it.

PREPARE AN UNSENT EMAIL

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