Maui Browi
The Standard
01/ 09
Prepared by Karina Carillo · Brandcore
PRIVATE PROPOSAL · 2026
Brandcore.io × MAUI BROWI
WEBSITE + GROWTH PROPOSAL SAN CLEMENTE, CALIFORNIA

The brows are the proof.

A digital front door for Maile Eubank’s natural brow artistry — built to show the work, explain the process, and make the next step effortless.

Site audit · Website concept · Proposed 10-day build
Feather strokesGolden Ratio shaping Initial + perfectingTouch-up included San ClementeBy appointment
SAN CLEMENTE · CALIFORNIA
33.42° N · 117.61° W
Brandcore.io × MAUI BROWI
SCROLL TO ADVANCE
(949) 204-9608 · BY APPOINTMENT
01 / SITE AUDIT MAUIBROWI.COM REVIEWED 30 OCT 2026

The craft is precise.
The front door isn’t.

We read the site the way a new client would — on a phone, at night, deciding who to trust with her face. The artistry is evident. The path to it is doing the opposite of selling.

06source-backed
findings
mauibrowi.comLIVE
Current Maui Browi homepage on desktop
PUBLIC HOMEPAGE · SOURCE CAPTURE
A video, not a next step.The fold asks for a watch, not an appointment.
The artist lives under “More.”The person is the product. She isn’t in the primary nav.
  1. 01

    Your structured data sends clients to an old address — and a different phone.

    CRITICAL

    Schema: 638 Camino De Los Mares, 92673 and (559) 930-2234. Footer: 310 Avenida De La Estrella, 92672 and (949) 204-9608. Google reads both.

    SOURCE · <script type="application/ld+json">
  2. 02

    Your search snippet has three garbled phrases — and an unverified rating.

    HIGH

    Meta description: How long does is last? 5 star YELP degree reccomended that combined design. 38 words, three errors, one unverified rating.

    SOURCE · <meta name="description">
  3. 03

    “Book Online / View Pricing” shows neither a price nor a time.

    HIGH

    The page says the year is open, then gives prose. 0 prices, 0 appointment slots. The route is a text link to a Bio Site, then Square.

    SOURCE · /BOOK-ONLINE-VIEW-PRICING
  4. 04

    The artist is behind “More.”

    HIGH

    Nav: Microblading, Booking, Giving Back, Specials, Client Reviews. “Meet Maile Eubank” — the person a client is trusting with her face — is behind “More.”

    SOURCE · NAV / ABOUTMAILE
  5. 05

    The reviews are pictures.

    MEDIUM

    The reviews page renders testimonials as image cards. Search engines and screen readers get no review text; clients get screenshots.

    SOURCE · /HAPPY-CLIENTS
  6. 06

    The site says virtual consultations are paused. The booking link still offers one.

    HIGH

    Booking page: consultations are paused. The Bio Site it links to: Book Virtual Consult [ Free ]. Two live sources, two answers.

    SOURCE · BOOK PAGE + BIO.SITE
Evidence captured from public mauibrowi.com pages and the linked public booking page, 30 October 2026. Quoted text is exact.02 / 09
02 / THE GAP THE 11:47 PM DECISION

At 11:47 PM, she is
deciding who to trust.

She has your Instagram, a screenshot, and three tabs open. Your site has one job: show the work, explain the appointment, and make the next step obvious. Right now it asks her to watch a video, read an FAQ, and find a text link.

✕ TODAY · SIX STEPS TO A TEXT
01
Search “microblading San Clemente.”A 38-word snippet with three errors and an unverified rating.
02
Land on a video-led homepage.A YouTube embed fills the fold. No next appointment.
03
Scroll the FAQ to understand the process.The answers are there. The artist is behind “More.”
04
Open “Book Online / View Pricing.”No price. No time. The route is the words “this link.”
05
Land on a Bio Site, then Square.A third-party detour with no studio context.
06
Text two photos and wait.The highest-intent moment becomes a manual thread.
VS
✓ THE FLAGSHIP · THREE STEPS
01
See the work.A captioned gallery of real Maui Browi results, with “individual results vary” stated plainly.
02
Understand the appointment.Initial microblading plus the perfecting touch-up included 6–8 weeks later. Pigment matched to natural brow hair.
03
Choose the next step.Call, text, directions, or a direct Square booking request — one action, no detour.
THE RESULTOne calm path from “I love her work” to “I’m booked.”
38words in the meta description — with three garbled phrases
2addresses in the source: 310 Avenida De La Estrella and 638 Camino De Los Mares
2phone numbers in the source: (949) 204-9608 and (559) 930-2234
0prices or appointment times on the booking page itself
Every number above is observable on the live site and its linked public booking page.03 / 09
03 / THE FLAGSHIP CONCEPT 01 MAUIBROWI.COM

A front door that feels
like the studio.

An editorial concept built around the three things a brow client needs: proof, process, and a human next step. The tabs work. The booking card is a labeled concept — nothing here books or sends.

INTERACTIVE CONCEPT — CLICK THE TABS
01
The gallery leads.

Your own work, captioned by you, with a plain “individual results vary” note. No borrowed stock, no unclassified claims.

02
The appointment is explained.

Initial microblading, the included perfecting touch-up 6–8 weeks later, and pigment chosen from the natural brow hair.

03
The next step is one tap.

Call, text, directions, or a direct Square booking request. The Bio Site detour disappears.

REAL GALLERYSERVICE CLARITYSQUARE BOOKINGLOCAL SEARCHPAY WITH A SMILE
mauibrowi.com
Maui Browi
WorkServicesMeet MaileVisit
BOOK A CONSULT
Maui Browi brow artistry close-up
BROW ARTISTRY · SAN CLEMENTE Natural brows.
Personal artistry.

Real feather strokes, custom shaping and pigment matched to you. The initial appointment includes your perfecting touch-up.

VIEW SERVICES SEE THE WORK
THE NEXT STEPILLUSTRATIVE
Request a time
Thu · 10:00 AM
Concept only. In the build, this opens Square Appointments.
THE APPOINTMENT, PLAINLYMICROBLADING + PERFECTING TOUCH-UP
01
Consultation & pre-drawBrow goals, lifestyle, aftercare, custom shape.
FIRST VISIT
02
Pigment matched to your hairChosen from the natural brow colour for a softer result.
FIRST VISIT
03
Perfecting touch-upIncluded, 6–8 weeks later. Colour retention varies by skin.
INCLUDED
Pay With a Smile community programme
PAY WITH A SMILETwo pro bono appointments each month for cancer warriors.A public programme worth putting on the front page.
Maui Browi☰
BROW ARTISTRY · SAN CLEMENTE Natural brows.
Personal artistry.
THE NEXT STEPILLUSTRATIVE
Request a time
Thu · 10:00Fri · 1:30
REQUEST THIS TIME → Concept only. Connects to Square at build.
Initial + perfecting touch-up(949) 204-9608
LIVE CONCEPT DESKTOP + MOBILE CLICK THE TABS
CONCEPT · NOT LIVE
Concept for mauibrowi.com. Real Maui Browi photography and the official wordmark; illustrative request times, not live availability.04 / 09
04 / THE SYSTEM BRANDCORE.IO ONE PARTNER

Not a website.
A studio growth system.

Your website is the front door. Brandcore builds the whole room: the gallery, the booking path, the local search presence, the proof, and the monthly rhythm that keeps it current.

01

Flagship Website

An editorial site built around your real work, your voice, and the calm of the studio.

CREDIBILITY IN THREE SECONDS
02

Booking & Inquiry Path

One clear route for new and returning clients: call, text, directions, or a direct Square request.

FEWER “HOW DO I BOOK?” TEXTS
03

San Clemente Search

Google Business Profile, accurate LocalBusiness schema, and service pages written for the local search.

FOUND BY THE RIGHT CLIENT
04

Gallery & Content Library

Artist-approved captions, aftercare answers, and a gallery that stays current without a redesign.

PROOF WITHOUT THE GUESSWORK
05

Reviews & Reputation

Readable review content, gentle review requests, and real proof placed where a new client decides.

TRUST THAT COMPOUNDS
06

Growth Partner

Monthly edits, new work, booking-link checks, and one direct line to Karina. Nothing goes stale.

A STUDIO THAT STAYS CURRENT
BUILT ON brandcore.io Strategy · Design · Build · Local growth · One accountable partner NO TEMPLATES. NO HANDOFFS. 05 / 09
05 / THE PROOF CASE STUDY UFGWORKS.COM

We’ve done this before.
Here’s the proof.

United Facilities Group came to Brandcore with a dense 2010s web page and a buried quote path. We rebuilt the front door around clarity, hierarchy and one visible next step. Drag the handle.

UNITED FACILITIES GROUP
UFGfront door
rebuilt around one action
  • Dense service copy → a clear, commanding hierarchy
  • Buried contact path → a visible “Request a quote” action
  • Desktop-era layout → mobile-first from the first pixel

The same standard of clarity comes to Maui Browi. No invented metrics; the work speaks for itself.

ufgworks.comBRANDCORE REBUILD
United Facilities Group website before the Brandcore rebuild
United Facilities Group website after the Brandcore rebuild
BEFORE AFTER
BEFORE Dated layout, buried action → AFTER Clear hierarchy, visible quote path
Case study: United Facilities Group · ufgworks.com · Brandcore rebuild.06 / 09
06 / THE ROADMAP DAY 0 → DAY 70

Three days of strategy.
Seven days of build.
One studio that looks like its work.

Maile stays in the studio. We handle the site, the copy, the gallery captions, the booking connection, the QA and the launch.

01DAYS 1–3

Align

A 90-minute kickoff with Karina. We leave with the gallery shortlist, the service copy, and the launch date.

  • USGallery curation & caption plan
  • USService and aftercare copy outline
  • YOUCurrent services + photo approvals
  • YOUOne approval on direction
OUTPUT · APPROVED BLUEPRINT
02DAYS 4–10

Build

Design, build, copy and QA. Square Appointments is wired in. The site goes live on Day 10.

  • USCustom design + responsive build
  • USGallery, services, local schema, directions
  • USSquare booking + click-to-call integration
  • YOUFinal review + launch approval
OUTPUT · LIVE FLAGSHIP
03DAYS 11–70

Grow

The site starts working. We keep the gallery current, build local visibility, and turn happy clients into readable proof.

  • USGoogle Business Profile + local search
  • USReview requests + inquiry tracking
  • USMonthly gallery and service updates
  • YOU15-minute monthly check-in
OUTPUT · COMPOUNDING PRESENCE
TARGET LAUNCHDAY 10
YOUR TIME REQUIRED2 APPROVALS
YOUR PARTNERKARINA CARILLO
No handoffs. No account maze.
Proposed timeline, subject to content readiness and approvals. No launch date is promised before the kickoff.07 / 09
07 / THE ENGAGEMENT THREE WAYS TO DEPLOY

Pick the level.
We’ll build the rest.

Every engagement starts with the same foundation: a custom flagship, your real gallery, and a clear booking path. Choose how far you want to take the growth.

LEVEL 01A

The Flagship

For replacing the current site with a front door that finally matches the studio.

  • Custom responsive website
  • Gallery, services and aftercare copy
  • Square Appointments connection
  • Directions, tap-to-call, inquiry path
  • Local SEO foundation
  • Proposed 10-day launch
ONE-TIME BUILDFIXED-FEE QUOTE
RECOMMENDED STARTING POINT
LEVEL 02B

The Studio System

For owning the local search and keeping the gallery fresh without lifting a finger.

  • Everything in The Flagship
  • Google Business Profile management
  • Accurate LocalBusiness schema
  • Review requests + readable review content
  • Monthly gallery and service updates
  • Monthly performance report
  • Direct line to Karina
BUILD + MONTHLY PARTNERFIXED-FEE QUOTE
LEVEL 03C

The Growth Partner

For a studio ready to grow beyond word of mouth and fill the calendar with the right clients.

  • Everything in The Studio System
  • Service-area landing pages
  • Email + follow-up automation
  • Quarterly campaign planning
  • Photo + content day
  • Quarterly strategy review
FULL GROWTH PARTNERFIXED-FEE QUOTE
You keep your domain, content and accounts. No long-term lock-in. One scope call. One fixed quote. No surprises.
Investment is scoped after a 20-minute walkthrough. All work quoted as a fixed fee.08 / 09
08 / LET’S TALK SAN CLEMENTE · CALIFORNIA

Let’s make the first impression
match the work.

Twenty minutes. We’ll walk through the audit, the concept and the launch plan — then you decide if it’s worth building.

Karina Carillo, Client Success and Outreach at Brandcore
YOUR DIRECT PARTNER Karina Carillo Client Success & Outreach · Brandcore

“I’d love to walk you through this website concept, hear your priorities for the studio, and confirm the photographs and service details you want clients to see.”

karina@brandcore.io Direct (669) 310-0800 Office (669) 281-0188
310 Avenida De La Estrella · San Clemente, CA 92672 Studio (949) 204-9608
PICK A TIMEOPEN

Let’s talk.

Thursday at 1 PM or Friday at 2 PM Pacific — or pick any weekday that fits.

OPEN AN UNSENT EMAIL DRAFT

All times Pacific. Choosing a time prepares an email to Karina. Nothing is booked until she confirms.

Brandcore.io×MAUI BROWI
San Francisco Bay Area Sales Solutions