HARMONY GLASSWORKSGALLERY & STUDIO · HARMONY, CA
The Cover
01/ 09
Prepared by Amy Alfaro · Brandcore
PRIVATE PROPOSAL · 2026
Brandcore.io HARMONY GLASSWORKS
WEBSITE + GROWTH PROPOSAL HARMONY, CALIFORNIA

Population 18. A world of glass.

A contemporary gallery, a working furnace and a private class people plan a Highway 1 day around. The website should feel like the door opening.

SITE AUDIT · CONCEPT · 10-DAY LAUNCH
  • EST. 2007
  • 2180 OLD CREAMERY ROAD
  • (805) 927-4248
  • OPEN 9–5 DAILY
02 / SITE AUDITOBSERVED 30 OCT 2026
SIX PUBLIC PAGES READ

The work is remarkable.
The homepage is a contact card.

The gallery, the class and the published $325 price are all real. The front page is a glassblower hero photo, then an address and a phone number.

13sidebar links 1CSS hero photo 0<h1> elements 1booking link, 1,080px in
harmonyglassworks.com
The live Harmony Glassworks homepage at 1440 by 900: a purple sidebar of 13 links beside a large glassblower hero photo and two headings with an address. 1 2 3 4
LIVE SITE · 1440×900 · 30 OCT 2026 · NO CHANGES MADE
  1. HIGH

    A CSS hero photo, then a contact block.

    A 36,670-byte glassblower photo is the CSS hero. Below it: 483 characters of headings, address, phone and email — no gallery, class detail or booking action in the body.

    SOURCE · / (index.html) · CSS background-image · 1440×900
  2. CRITICAL

    The only booking link sits 1,080px in.

    One link to glassblowing.as.me exists on the site, inside a 3,949px classes page. It is not on Home, About or Contact.

    SOURCE · /classes.html · href="https://glassblowing.as.me/" · 1440×900
  3. HIGH

    No <h1> and no structured data on any page.

    Four main pages open with <h2> or plain text. Search engines get no business schema, opening hours or class data.

    SOURCE · home, about, classes, map/contact
  4. MEDIUM

    Classes sits in a list of 13 equal links.

    The same sidebar holds two podcast interviews. Across four pages there are 0 tap-to-call links.

    SOURCE · desktop navigation, 222×497px
  5. MEDIUM

    On a phone, the desktop sidebar disappears.

    At 390px a separate mobile theme serves a banner, a hamburger and a single text column — not the 13-link layout.

    SOURCE · live render at 390×844
Harmony Glassworks × Brandcore02 / 09
03 / THE GAPILLUSTRATIVE VISITOR SCENARIO
BUILT FROM OBSERVED PAGE STRUCTURE
11:47 PM

The gallery is closed.
The decision isn’t.

Somewhere on Highway 1, a couple decides tomorrow includes glassblowing. They open a phone. Here is the path your site gives them — and the one it could.

THE CURRENT PATH6 steps
  1. 1Search “glassblowing near Cambria”
  2. 2Land on a photo hero, contact info
  3. 3Find CLASSES in 13 links
  4. 4Read 2,180 characters for the price
  5. 5Scroll 1,080px to the Acuity link
  6. 6Open a new tab. Pick a slot.
THE PROPOSED PATH3 steps
  1. 1Land on the next class date
  2. 2See the piece they’ll make
  3. 3Reserve on your Acuity calendar

Illustrative scenario, not an analytics claim. Step counts come from the live page structure on 30 Oct 2026.

Molten glass rolled in colored frit on the steel marver at Harmony Glassworks, from the studio's official classes page
THE MATERIAL Colored frit on molten glass at the bench. The reason people drive here. PHOTO · harmonyglassworks.com/classes
Harmony Glassworks × Brandcore03 / 09
04 / THE FLAGSHIPWORKING HTML CONCEPT
ILLUSTRATIVE DATES & SEATS

A front door that
works like the studio.

A live concept, not a screenshot. Tabs, a class calendar, a real phone layout and a readable detail view — built from your photographs and your published class facts.

01
The next class, first

Home opens with the next date and one direct reserve path.

02
The piece before the price

Real studio photography, then the plain facts: private, about an hour per piece, no experience needed.

03
Your Acuity calendar, kept

The concept links to glassblowing.as.me. It does not replace your booking account.

harmonyglassworks.com PROPOSED
HARMONY
A student shaping a gather with the instructor at the bench
HARMONY, CA · PRIVATE CLASSES Make something
of your own.
NEXT CLASS Sat, Nov 7 · 10:00 2 seats · illustrative
Reserve on Acuity about 1 hour per piece

CONCEPT UI · BUILT IN HTML/CSS · NOT CONNECTED TO YOUR BOOKING SYSTEM

Published price shown as observed 30 Oct 2026 · booking stays on your Acuity account04 / 09
05 / THE SYSTEMWHAT BRANDCORE BUILDS
SIX CONNECTED PARTS

Six systems.
One front door.

Brandcore builds the layer between the work you make and the person deciding where to spend the afternoon. Not a template — a small, connected system.

“Our mission is to create world class glass sculpture and fine craft. We enjoy sharing the joy of glassblowing with the public.”

HARMONY GLASSWORKS · ABOUT PAGE
01

Site & story

A photography-led home, gallery and artist pages that load fast and read like the place.

Outcome · the first screen says what this is.
02

Class path

One clear route from “what is this?” to your Acuity calendar, with the facts people ask on the phone.

Outcome · fewer “how do I book?” calls.
03

Local search

Business profile, category and the searches that start on Highway 1 — Harmony, Cambria, Cayucos.

Outcome · found on the drive.
04

Content library

Your real studio photography and process, organized so a new piece or class takes minutes to publish.

Outcome · a living gallery, not a rebuild.
05

Reviews & proof

A simple, honest flow for asking visitors for reviews. No invented quotes and no purchased stars.

Outcome · real words from real visitors.
06

Growth partner

A named person, a monthly review and a queue of improvements — not a login and a wish.

Outcome · the site keeps moving.
What we won’t do: invent reviews, promise rankings, or take ownership of your booking account.
Harmony Glassworks × Brandcore05 / 09
06 / THE PROOFBRANDCORE CASE STUDY
DRAG THE DIVIDER

A real redesign.
Not a mockup.

A Brandcore design portfolio example: United Facilities Group's services, locations and quote path, rebuilt into a clearer hierarchy.

01

Structure first. What they do, where they work and how to ask for a quote — visible above the fold.

02

One clear action. Request a quote and a live phone line, repeated with intent rather than scattered.

03

Built responsive. The same hierarchy on a laptop and a phone, not a shrunken brochure.

BRANDCORE PORTFOLIO United Facilities Group · ufgworks.com Different industry. Same discipline: decide what the visitor needs first, then design the page around it.
The United Facilities Group site before the Brandcore rebuild: a pale hero with a carousel and dense text.
BEFORE
The United Facilities Group site after the Brandcore rebuild: a dark hero, one headline and a visible quote path.
AFTER

SAME COMPANY · SAME PHONE · NEW HIERARCHY · IMAGES: BRANDCORE PORTFOLIO

Case study shown as portfolio work · no performance metric is claimed06 / 09
07 / THE ROADMAPPROPOSED SEQUENCE
TIMING AGREED BEFORE KICKOFF

10 days to launch.
60 days to settle in.

A proposed sequence, not a promise. Content and dates are agreed together before the build starts.

01DAYS 1–3

Direction

Choose the photographs, the class facts and the pages. Nothing is designed before this is settled.

  • Studio visit or 45-minute call
  • 12-photo edit from your archive
  • Sitemap, page copy, booking path
OWNERBrandcore + Harmony
02DAYS 4–10

Build & launch

A responsive site with the gallery, classes, visit details and your existing booking links wired in.

  • Home, gallery, classes, visit
  • Mobile pass and real-device check
  • Redirects, analytics, launch checklist
OWNERBrandcore
03DAYS 11–70

Local support

The site goes quiet, then keeps improving. A named contact and a monthly review.

  • Google Business Profile accuracy
  • Inquiry and booking-path review
  • One content update per month
OWNERBrandcore + Harmony
LAUNCH DAY 10 SUPPORT 60 days SCOPE CALL 20 minutes
YOU SUPPLYPhoto archive · class details · Acuity link · two approvals
WE HANDLEDesign · copy · build · mobile QA · launch · 60-day support
Two visitors holding the glass pieces they made at Harmony Glassworks, from the studio's official classes page
THE OUTCOME ISN’T A PAGE.It’s a class booked and a piece carried home.
Harmony Glassworks × Brandcore07 / 09
08 / THE ENGAGEMENTTHREE WAYS TO DEPLOY
NO DOLLAR FIGURES ON THIS PAGE
Harmony Glassworks × Brandcore08 / 09
09 / LET’S TALKA PERSONAL WALKTHROUGH
NOTHING IS BOOKED UNTIL CONFIRMED

A world of glass.
One front door.

A 20-minute walkthrough of the concept, the class path and the roadmap. Bring your questions; we’ll bring the screen.

Amy Alfaro, Lead Sales and Strategy at Brandcore
AMY ALFARO · BRANDCORE
YOUR BRANDCORE CONTACT

Amy Alfaro

Lead Sales & Strategy · Brandcore

I’ll walk you through the gallery concept, the class booking path and what a launch would actually take. No pressure, no script — just the work and your questions.

amy@brandcore.io Direct (669) 310-0200 Office (669) 281-0188
Brandcore.io San Francisco Bay Area Sales Solutions
PICK A TIME

Let’s talk.

Thursday at 1 PM or Friday at 2 PM Pacific — or choose any weekday time that fits.

Choose a weekday, 9 AM–5 PM Pacific.

Email Amy to confirm a time

This prepares an email draft. Nothing is booked, sent or held until Amy confirms.

Photography: harmonyglassworks.com · site captures 30 Oct 2026.

PREPARED FOR Harmony Glassworks 2180 Old Creamery Road, Harmony, CA 93435