×Partner Web & Growth Proposal
Full Attack Motorsports, FAM Detailing

Prepared for Lane AlexanderFounder & Lead Detailer

Track-Bred Discipline.
Mirror-Finish Precision.

Full Attack Motorsports brings a racer’s standards to paint correction, detailing and System X ceramic protection in Chico. Here is how we give your online presence the same finish as the cars leaving your bay.

  • 1377 E. 9th St., Chico, CA
  • Call or text (530) 624-7110
  • System X certified installer

Karina Carillo Prepared by Karina Carillo  ·  Brandcore

Live 3D Concept
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Full Attack Motorsports, FAM Detailing
01 Your Craft, Spec’d

The CraftCorrection · Protection · Detailing

A Racer’s Eye
for Every Panel.

Lane Alexander trained in Butte College’s Automotive Technology Program and spends race weekends on track. That background gives your detailing work a clear story to tell online.

  • Butte College Automotive Technology graduate, founder and lead detailer
  • On track at Thunderhill, Sonoma, Buttonwillow and Laguna Seca
  • System X certified ceramic protection installation professional

Detailing, not repair, and proud of it

Your site says it plainly: Full Attack is not an auto repair or auto paint shop. Mechanical work goes next door to Chico Car Care; performance upgrades go to partner Afterfire Motorsports. Your bay stays focused on the finish.

Track photograph published on Full Attack Motorsports’ official About page
Lane’s track-day perspective · Official FAM photography
  1. 01

    Vehicle & Finish Assessment

    Introduce the vehicle, its current finish and the owner’s goals before recommending a service.

  2. 02

    Multi-Stage Paint Correction

    Explain polishing and paint correction with photos of your own work. Your site is clear: no paint is applied.

  3. 03

    System X Ceramic Protection

    A certified System X coating that locks in deep gloss, easier washes and long-term protection.

Your menu today Level 1–3 Coating Packages Paint Correction Level 2–3 Exterior Detail Level 2 Interior Detail

Forensic Site Audit

CRITICALSOURCE · Homepage HTML

No direct booking path. "Request a quote" opens a blank email or requires a phone call, losing mobile users who expect instant scheduling.

HIGHSOURCE · Page Speed Insights

Unoptimized hero images. The Supra and truck photos load as heavy JPEGs, pushing Largest Contentful Paint past 4.5s on 4G.

MEDIUMSOURCE · Schema Validator

Missing local business schema. The site lacks structured data for service area, pricing tiers, and certified installer status, hurting local SEO.

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Full Attack Motorsports, FAM Detailing
02 The Customer Journey

Chico Market FlowSearch to booked bay

From First Search
to a Booked Bay.

Make it easier for Chico drivers to understand your specialty, compare services and start a useful conversation.

Chico · Thursday · 4:45 PM

A 911 Owner Searches "Ceramic Coating Near Me".

The sun is going down. The car is parked. They have five minutes before dinner. Every extra tap costs you the job.

Today · 6 high-friction steps

  1. Search results show a thin homepage.
  2. Can't tell if you do ceramic or just washes.
  3. No booking button; only a phone number.
  4. Calls the shop; goes to voicemail (closed).
  5. Fills out a generic contact form.
  6. Waits for a callback the next morning.

With Brandcore · 3 direct taps

  1. Fast mobile site opens; "Ceramic Coating" is front and center.
  2. Taps "Instant Estimate" -> selects "Level 2 Coating" for their Porsche 911.
  3. Taps "Book Thursday 5 PM" -> slot confirmed.
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Full Attack Motorsports, FAM Detailing
03 Custom Website Showcase

Your New WebsiteDesigned for Full Attack

Show What Makes
the Finish Different.

A digital showroom that puts your real work first, explains services in plain language and makes it easy to request a quote from a phone.

  1. 01

    Scope and specialty up front. Paint correction, detailing and System X ceramic are clear before the first scroll.

  2. 02

    A clear next step. Keep (530) 624-7110 visible for calls and texts, with a simple quote enquiry path.

  3. 03

    Proof that sells. Journal builds, Instagram work and Google reviews sit beside your System X certification.

Checking hours...

Estimate Your Finish

Select your vehicle type and desired service level.

LightModerateHeavy
Estimated Investment
$450 - $650
Recommended: Level 2 Paint Correction + Ceramic Top Coat
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Full Attack Motorsports, FAM Detailing
04 Proven Digital Craft

Case StudyUnited Facilities Group

Measured Design,
Built Around Business Growth.

The United Facilities Group redesign brings its services, brand and quote action into one clear first screen. Full Attack Motorsports gets the same care in presentation.

ufgworks.com Interactive Before/After
Original United Facilities Group website Rebuilt United Facilities Group website
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Full Attack Motorsports, FAM Detailing
05 3-Day Strategy · 7-Day Custom Build · 60-Day Market Growth

Deliberate SpeedOne dedicated partner from day one

3-Day Strategy · 7-Day Custom Build ·
60-Day Market Growth.

Our proposed schedule: 3 days to agree the strategy, 7 days for the custom build, then 60 days of local search and review work. We confirm the scope, content and launch date together.

Phase 01Days 1–3

Strategy with Your Dedicated Partner

A 1-on-1 kickoff that shapes design and booking around your highest-value ceramic and correction clients.

  • Priorities set with your partner
  • Design and booking plan for your best customers
  • Website, mobile and Google growth roadmap
Phase 02Days 4–10

Custom Website Build & Launch

A custom site built around your real work at 1377 E. 9th St., with inspection-light visuals and photo quote intake.

  • Custom design around your craft and coating tiers
  • One-tap call, text and directions to (530) 624-7110
  • Fast mobile experience and a coordinated launch
Phase 03Days 11–70

Local Search & Review Growth

Google Business Profile tuning, fresh bay photography and a review request process that helps future customers assess your work.

  • Google profile, photos and local search visibility
  • A consistent customer review request process
  • Ongoing updates with direct access to your partner
1 dedicated partner from day one 10 days target for your custom site launch 60 days of local search & review growth
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Full Attack Motorsports, FAM Detailing
06 Dedicated Partnership & Next Steps

Your Dedicated PartnerAccount lead

Let’s Make Your Craft
the Standard in Chico.

Karina Carillo
Karina Carillo Client Success & Outreach · Brandcore
Brandcore.io · San Francisco Bay Area Sales Solutions

Let’s compare these ideas with the jobs you want most, the way you handle enquiries and the time you have in the bay. We can shape a practical plan around your real work.

A proposal from Karina Carillo · Brandcore

Full Attack Motorsports · 1377 E. 9th St., Chico, CA 95928 · (530) 624-7110

Next step

Let’s Talk: Your Studio Strategy Session

Thursday at 1 PM or Friday at 2 PM Pacific, or any weekday window that suits the bay. We’ll walk through these ideas against your real week.

Open an email draft to Karina
Choose a convenient date & time (Pacific)
Direct contact: Karina Carillo, Brandcore
karina@brandcore.io  |  Direct (669) 310-0800  |  Office (669) 281-0188

Times are Pacific, weekdays 9 AM to 5 PM. This opens an email draft to Karina, who will confirm a time with you personally. Nothing is booked automatically.

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