Automobile Dealerships: 404
The fourth client type on the homepage. The link returns 404; the page does not exist.
Private website & growth proposal · 30 October 2026
The firm's own practice-areas page says almost thirty years of California litigation and transactional work. Three offices. Ten lawyers. A public front door still built as a 950px desktop page. This is the digital presence the practice has already earned.
Prepared by Amy Alfaro
Lead Sales & Strategy · Brandcore
THE FIRM'S ACTUAL WORDMARK, AS A COUNSEL PLAQUEMove the pointer. Strike Next.
02 / Site audit · public pages checked 30 October 2026
Six observable problems on boglawyers.com. Not opinions about taste — broken paths, a desktop-only layout, stale content and a contact line that is literally a picture. Each finding is pinned to the live page and its source.
/practice-areas/auto-dealership-litigation.php
The fourth client type on the homepage. The link returns 404; the page does not exist.
Priority 1SOURCE · auto-dealership link · 404
0 viewport meta tags. At a 390px phone width the document still measures 987px; text is cropped, not reflowed.
Priority 1SOURCE · homepage · 987px at 390
Linked from Practice Areas and Our Lawyers. The live file is disclaimer.php, not disclaimer.html.
Priority 1SOURCE · disclaimer.html · 404
A 6-second auto-rotate with no pause or dates. One item is a 2013 Rising Star award.
Priority 2SOURCE · homepage · 12 items · 6s
Homepage: “over 15”. Practice Areas: “almost 30”. Footer: © 2023.
Priority 2SOURCE · homepage vs practice areas
jQuery 1.2.6, UA-11362315-1, 0 meta description, no GA4 tag; the phone line is an image.
Priority 2SOURCE · homepage head + contact.gif
03 / The gap · an illustrative first five minutes
A claims manager has a notice of defect, a phone, and twenty minutes before the next call. The firm's real courtroom record is not the problem. The path from that search to a partner is.
The desktop layout does not reflow: 987px of content inside a 390px screen. The phone line is an image.
Outcome: the matter goes to the next firm with a working mobile intake.
Outcome: the firm's actual authority is visible before the first conversation.
This is an illustrative client-journey moment, not a real client record. The failures it depicts are the observed live-site failures on the previous slide.
04 / The flagship · interactive website concept
A complete concept for boglawyers.com: practice architecture, a ten-lawyer directory, three offices and a matter-first intake path. The tabs, filters and intake preview below are real HTML — not a flat screenshot.
Construction, real estate, dealership and complex civil matters, handled by trial and transactional counsel across three California offices.
Start with the client type. The page should answer the matter before it asks for a form.
Commercial, residential and mixed-use defect claims, indemnity, and multi-carrier defense.
Lease, disclosure, development and property disputes, plus transactional counsel.
CLRA, Song-Beverly, Magnuson-Moss and finance claims, plus outside general counsel.
Contract, partnership, succession and day-to-day counsel for operating businesses.
Multi-party disputes, case management, trial strategy and coordinated defense.
Defense of injury and product claims, with an emphasis on early, realistic evaluation.
Practice descriptions summarize the published practice areas. No outcome is promised.
Ten published profiles. The four named partners lead; the full roster stays one click away.
Robert M. BustamanteFounding Partner
Robert M. GagliassoFounding Partner
Jack D. LynchNamed Partner
Amy L. FoscalinaNamed PartnerPortraits and names are from the firm's public site. No credential is invented.
Address, direct line and a clear next step for each office.
1570 The Alameda, Suite 310
San Jose, CA 95126
4900 Hopyard Rd., Suite 100
Pleasanton, CA 94588
2305 Historic Decatur Rd., Suite 100
San Diego, CA 92108
Office details as published on the firm's site. No hours are stated because none were verified.
CONCEPT INTAKE · NO DATA IS SENT
Choose the matter. The concept would route it to the right practice group and office.
The concept would show the office, the direct line and the next available partner review.
Construction defect · San Jose · partner review
This is a design preview. Nothing is submitted, stored, booked or sent. The live build would connect to the firm's approved intake process and disclaimer language.
MOBILE CONCEPT · 390PX
05 / The system · what Brandcore builds
Not a brochure with a contact form. A working presence: the site, the intake, three local profiles, the content and the follow-through. Each pillar has a named owner and a visible outcome.
Practice pages built around the client's matter, not the firm's org chart. Attorney bios, office pages, disclaimers, mobile-first layouts and a real page for every core vertical.
OUTCOMEA visitor reaches the right practice in three clicks or fewer.
A conflict-aware case-evaluation path with the firm's approved language, office routing and a clear “what happens next”. No fake confirmations, no unapproved data collection.
OUTCOMEThe firm sees the matter type and office before the first call.
Google Business Profile setup or cleanup for each office, consistent name/address/phone data, LegalService structured data and direction links for San Jose, Pleasanton and San Diego.
OUTCOMEOne firm, three credible local presences.
Firm-approved practice explainers, partner notes and case-type pages that answer the questions a claims manager or developer actually asks. No invented results.
OUTCOMESubstance a prospect can read before the call.
A compliant, firm-approved request workflow, profile monitoring and a response library. Legal advertising and confidentiality rules are reviewed before anything goes live.
OUTCOMEMore of the firm's real client experience is visible.
One accountable Brandcore partner, a monthly working session, a plain-language report and a rolling 60-day plan tied to the firm's actual priorities.
OUTCOMEThe site keeps improving after launch day.
06 / The proof · United Facilities Group
A real Brandcore rebuild for a commercial facilities company: ufgworks.com. The point is not a prettier picture. It is a clearer first impression, a visible service hierarchy and a contact path that does not hide.

WHAT CHANGED
Not a stock hero with a buried menu. The service and the next step are visible immediately.
Capabilities are grouped the way a facilities buyer searches, not the way an internal org chart is drawn.
The quote path is a real destination with a visible label, not a line in a footer.
The rebuild used a repeatable page and component system that can extend to future services and locations.
This is a design and structure comparison. No traffic, conversion, ranking or revenue metric is claimed.
07 / The roadmap · proposed sequence
A concrete path from partner alignment to a launched site and a working growth rhythm. Timing begins only after scope, content and partner approvals are confirmed. No launch date is promised before those are in hand.
PHASE 01 · ALIGN
PHASE 02 · BUILD & LAUNCH
PHASE 03 · GROW
08 / The engagement · scope, not a price list
The right scope depends on how much of the firm's growth the partners want to own. Every option starts with a 20-minute scope call and a written fixed-fee quote. No dollar figure is invented here.
OPTION A
For the firm that needs the front door fixed properly.
BEST FORA clean, credible relaunch with the firm's own team running it afterwards.
OPTION B
For a three-office firm that wants the website and the local presence to work together.
BEST FORThe firm that wants one accountable partner across site, search and follow-through.
OPTION C
For the firm that wants a standing growth function, not a project.
BEST FORA long-horizon relationship with continuous improvement after launch.
Every engagement begins with a 20-minute scope call, a written fixed-fee quote and a clear list of what the firm supplies. No retainer, hourly rate, ranking, revenue or outcome is stated in this proposal.
09 / The next step · a 15-minute partner walkthrough
Give them the right first impression. Amy can walk the partners through the concept, the evidence and the scope — then leave the firm with a clear decision, not a generic pitch.
YOUR BRANDCORE PARTNER
Lead Sales & Strategy · Brandcore
Amy brings the audit, the concept and the scope to one conversation. The partners bring the questions. If it is not the right fit, she will say so.
Prepared for the partners of Bustamante Gagliasso Lynch & Foscalina · San Jose · Pleasanton · San Diego
CHOOSE A WALKTHROUGH TIME
Choose a weekday between 9 AM and 5 PM Pacific. The button opens an unsent email draft; nothing is booked until Amy confirms by reply.
All times Pacific. Opens an unsent draft. No calendar hold, call or booking is created by this page.
WHAT WE'LL COVER
PRIVATE PROPOSAL · BUSTAMANTE GAGLIASSO LYNCH & FOSCALINA