× ARMED GUARDSECURITY TRAINING ACADEMY
The Standard
01/ 09
Prepared by Hector Gonzalez · Brandcore
PRIVATE PROPOSAL · 2026
Armed Guard students training on the live-fire range in Chico
Brandcore.io × ARMED GUARD SECURITY TRAINING ACADEMY, INC.
WEBSITE + GROWTH PROPOSAL CHICO, CALIFORNIA

The new standard.

A digital flagship for Northern California's most credentialed security academy — built to turn the next search into the next enrollment.

Site audit · Rebuild concept · 10-day launch
BSIS LICENSED FACILITY TFF 1551
TFB 1348 CHICO · CALIFORNIA
Brandcore.io ×
ARMED GUARDSECURITY TRAINING ACADEMY, INC.
SCROLL TO ADVANCE
39.7285° N · 121.8375° W
01 / SITE AUDIT AGSTA.NET REVIEWED 10.29.26

Your credentials are elite.
Your website is 2018.

We reviewed agsta.net the way a new applicant would — on a phone, at night, deciding where to spend their tuition. Six things are quietly sending them to the next academy.

06findings
in 20 minutes
Live agsta.net homepage at mobile width 1 2
LIVE CAPTURE · 390 PX
Logo clips. The academy name runs off the screen.
One red circle. No course, date, price, or next step.
  1. 01

    Your license numbers are phone links.

    CRITICAL

    Tapping "TFF 1551" on a phone dials tel:1551. The state credential becomes a dead call — five times on the page.

    SOURCE · href="tel:1551"
  2. 02

    The footer still says 2018.

    CRITICAL

    Eight years without a copyright update reads as "maybe closed." Trust dies before the first phone call.

    SOURCE · FOOTER
  3. 03

    The calendar is a text link. Five times.

    HIGH

    No class date is visible on the homepage. "view event calendar" appears five times, then sends students off-site to Enrollware.

    SOURCE · 5 LINKS
  4. 04

    Five courses. One page. One wall.

    HIGH

    Guard Card, Use of Force, Firearms, Baton and Taser are stacked into one scroll with no course pages, no prerequisites and no prices.

    SOURCE · HOMEPAGE
  5. 05

    Your search snippet is four words.

    HIGH

    Meta description: "security guard training Chico." No course schema, no city pages, no reason to click you over a franchise.

    SOURCE · <meta>
  6. 06

    Your documents page prints raw URLs.

    MEDIUM

    BSIS forms are pasted as naked links. One sentence contains a broken URL embedded mid-word. The most anxious buyer gets the messiest page.

    SOURCE · /bsis-documents
Evidence captured from live agsta.net, desktop and 390px mobile, October 29, 2026. 02 / 09
02 / THE GAP THE 11:47 PM SEARCH

At 11:47 PM,
a future guard is deciding.

They have your name, your phone number, and five tabs open. Your website gets one shot to answer three questions: What course? What date? How do I start?

✕ TODAY · SIX STEPS TO NOWHERE
01
Search "guard card classes Chico."A four-word snippet. No date, no price, no hook.
02
Land on the homepage.The logo clips. A red circle fills the fold.
03
Scroll six screens of copy.Five courses, no separate pages, no prerequisites.
04
Hunt for a class date."view event calendar" — five identical text links.
05
Leave for Enrollware.A third-party calendar with no academy context.
06
Call during business hours."By appointment only." The moment has passed.
VS
✓ THE FLAGSHIP · THREE STEPS
01
Find the exact course page.Guard Card, Firearms, Baton — each with its own answer.
02
See the next class immediately.Date, time, duration, prerequisites, location.
03
Reserve a seat — or tap to call.One action. No dead end. No third-party detour.
THE RESULT One clear path from search to seat.
5identical "view event calendar" links
0class dates visible on the homepage
5courses stacked on one page
8years since the copyright changed
Every number above is observable on the live site today.03 / 09
03 / THE FLAGSHIP CONCEPT 01 AGSTA.NET

A front door that
earns the reputation.

Not a template with a fresh coat of paint. A course-first academy site built around the two things every applicant wants: the right class and the next date.

INTERACTIVE CONCEPT — CLICK THE TABS
01
Next class, above the fold.

A live date module replaces the red circle. Students see the next Guard Card, Firearms or Baton class without leaving the page.

02
One page per course.

Duration, prerequisites, what to bring, what it unlocks, and a single "Reserve seat" action connected to Enrollware.

03
Credentials as proof, not fine print.

TFF 1551 and TFB 1348 move into a trust bar — with one-tap calling and directions from Chico, Oroville and Yuba City.

COURSE ARCHITECTUREENROLLWARE SYNCBSIS DOCSLOCAL SEO1-TAP CALL
CONCEPT DETAIL · NEXT CLASSESDates at a readable size.
14NOV
Guard Card + Use of Force8 hrs · 8:00 AM · Chico
4 SEATS
21NOV
Exposed Firearms · TFF 155114 hrs · 7:00 AM · Range
6 SEATS
05DEC
Baton · Taser · OC6 hrs · 9:00 AM · Classroom
8 SEATS

The full desktop concept adds the interactive calendar, course tabs, BSIS documents and one-tap calling. Dates are illustrative for this concept; the build connects to Enrollware.

agsta.net
ARMED GUARDSECURITY TRAINING ACADEMY
CoursesCalendarDocumentsAbout
NEXT CLASS · NOV 14
Live-fire training at the Chico academy
BSIS LICENSED · CHICO, CA TRAIN TO A
HIGHER STANDARD.

Law-enforcement-led Guard Card, Firearms, Baton and Taser certification for Chico, Oroville and Yuba City.

SEE UPCOMING CLASSES GUARD CARD REQUIREMENTS
NOVEMBER 2026LIVE
SMTWTFS 1234567 891011121314 15161718192021 22232425262728 293012345
14NOV
Guard Card + UOF8 hrs · 4 seats left
→
UPCOMING CLASSESLIVE FROM ENROLLWAREVIEW FULL CALENDAR
14NOVGuard Card + Use of Force8 hrs · 8:00 AM4 SEATSRESERVE
21NOVExposed Firearms · TFF 155114 hrs · 7:00 AM6 SEATSRESERVE
05DECBaton · Taser · OC6 hrs · 9:00 AM8 SEATSRESERVE
GUARD CARDUSE OF FORCEEXPOSED FIREARMSBATONTASER + OC
TFF 1551TFB 1348TIF 2526TIF 2425TIB 1975(530) 643-7345
ARMED GUARDSECURITY TRAINING ACADEMY
CoursesCalendarDocumentsAbout
NEXT CLASS · NOV 14
COURSES · CHICO, CA Choose your training.

Every course below is BSIS-approved, taught by current or prior law-enforcement instructors, and tied to a live class date.

COURSEDURATIONPREREQUISITENEXT CLASS
Guard Card + Use of ForcePowers to Arrest & Appropriate Use of Force
8 HRSNoneNOV 14RESERVE
Appropriate Use of ForceContinuation after online Powers to Arrest
5 HRS3-hr onlineNOV 16RESERVE
Exposed FirearmsInitial certification and range qualification
14 HRSGuard CardNOV 21RESERVE
Baton PermitBSIS baton certification · TFB 1348
8 HRSGuard CardDEC 05RESERVE
ECD / Taser & OC SprayLess-lethal certification for working guards
6 HRSGuard CardDEC 06RESERVE
TFF 1551TFB 1348TIF 2526TIF 2425TIB 1975(530) 643-7345
ARMED GUARDSECURITY TRAINING ACADEMY
CoursesCalendarDocumentsAbout
CALL (530) 643-7345
UPCOMING CLASSESNOVEMBER 20265 CLASSES · 2 RANGE DAYS · CHICO
ALLGUARD CARDFIREARMSBATON
SUNMONTUEWEDTHUFRISAT
1
2
3
4
5
6
7
8
9
10
11
12
13
14
Guard Card8:00 AM · 4 left
15
16
Use of Force9:00 AM · 7 left
17
18
19
20
Firearms7:00 AM · 6 left
21
Range Day7:00 AM · 6 left
22
23
24
Baton Permit8:00 AM · 8 left
25
26
27
28
Taser + OC9:00 AM · 10 left
29
30
1
2
3
4
5
TFF 1551TFB 1348TIF 2526TIF 2425TIB 1975(530) 643-7345
ARMED GUARD☰
BSIS LICENSED · CHICO TRAIN TO A
HIGHER STANDARD.
NEXT CLASSLIVE
14NOV
2026
Guard Card + UOF8 hrs · 8:00 AM4 seats left
RESERVE SEAT →
NOVEMBER5 CLASSES
101112141516171819212223
TFF 1551 · TFB 1348 · (530) 643-7345
LIVE CONCEPT DESKTOP + MOBILE CLICK THE TABS
CONCEPT · NOT LIVE
Design concept for agsta.net. Real academy photography used throughout.04 / 09
04 / THE SYSTEM BRANDCORE.IO ONE PARTNER

Not a website.
A student acquisition system.

Your website is the front door. Brandcore builds the whole building: the course architecture, the local search presence, the proof, and the monthly operating rhythm that keeps it current.

01

Flagship Website

A fast custom academy site that looks like the institution you are — not a 2018 template.

CREDIBILITY IN 3 SECONDS
02

Enrollment Architecture

Course pages, prerequisites, next dates and Enrollware links around one decision.

FEWER "HOW DO I SIGN UP?" CALLS
03

North State Search

Google Business Profile, city pages for Chico, Oroville and Yuba City, plus course schema.

FOUND BY THE RIGHT SEARCH
04

BSIS Content Library

Forms, Live Scan steps, renewal checklists and FAQs for the anxious first-time applicant.

FEWER SUPPORT CALLS
05

Reviews & Proof

Automated review requests after every class, plus real student outcomes where they matter.

TRUST THAT COMPOUNDS
06

Growth Partner

Monthly edits, new class dates, reporting and one direct line to Hector. Nothing goes stale.

A SITE THAT STAYS CURRENT
BUILT ON brandcore.io Strategy · Design · Build · Local growth · One accountable partner NO TEMPLATES. NO HANDOFFS. 05 / 09
05 / THE PROOF CASE STUDY UFGWORKS.COM

We've done this before.
Here's the proof.

United Facilities Group came to Brandcore with a dense 2010s web page and a buried quote path. We rebuilt the front door around clarity, hierarchy and one visible next step. Drag the handle.

UNITED FACILITIES GROUP
7day rebuild
from kickoff to launch
  • Dense service copy → a clear, commanding hierarchy
  • Buried contact path → a visible "Request a quote" action
  • Desktop-era layout → mobile-first from the first pixel

The same standard of clarity and speed comes to Armed Guard Academy.

ufgworks.comLIVE SITE
United Facilities Group website before the rebuild
United Facilities Group website after the rebuild
BEFORE AFTER
BEFORE Dated layout, buried action → AFTER Clear hierarchy, visible quote path
Case study: United Facilities Group · ufgworks.com · Brandcore rebuild.06 / 09
06 / THE ROADMAP DAY 0 → DAY 70

Three days of strategy.
Seven days of build.
One new standard.

Your instructors stay in the classroom and on the range. We handle the site, the copy, the calendar connection, the QA and the launch.

01DAYS 1–3

Align

A 90-minute kickoff with Hector. We leave with the course map, the content plan and the launch date.

  • USCourse & prerequisite architecture
  • USCopy outline and photo direction
  • YOUClass schedule + document links
  • YOUOne approval on direction
OUTPUT · APPROVED BLUEPRINT
02DAYS 4–10

Build

Design, build, copy and QA. Your Enrollware calendar is wired in. The site goes live on Day 10.

  • USCustom design + responsive build
  • USCourse pages, docs, SEO foundation
  • USEnrollware + click-to-call integration
  • YOUFinal review + launch approval
OUTPUT · LIVE FLAGSHIP
03DAYS 11–70

Grow

The site starts working. We keep the calendar current, build local visibility and turn graduates into proof.

  • USGoogle Business Profile + city pages
  • USReview requests + inquiry tracking
  • USMonthly class + content updates
  • YOU15-minute monthly check-in
OUTPUT · COMPOUNDING PRESENCE
TARGET LAUNCHDAY 10
YOUR TIME REQUIRED2 APPROVALS
YOUR PARTNERHECTOR GONZALEZ
No handoffs. No account maze.
Proposed timeline, subject to content readiness and approvals.07 / 09
07 / THE ENGAGEMENT THREE WAYS TO DEPLOY

Pick the level.
We'll build the rest.

Every engagement starts with the same foundation: a custom flagship, course architecture and a live calendar connection. Choose how far you want to take the growth.

LEVEL 01A

The Flagship

For replacing the current site with a front door that finally matches the academy.

  • Custom 7-page academy website
  • Course architecture + prerequisites
  • Enrollware calendar integration
  • BSIS document center
  • Mobile-first build + SEO foundation
  • Launch in 10 business days
ONE-TIME BUILDFIXED-FEE QUOTE
MOST ACADEMIES CHOOSE THIS
LEVEL 02B

The Standard

For owning the North State search — and keeping the site current without lifting a finger.

  • Everything in The Flagship
  • Google Business Profile management
  • Chico · Oroville · Yuba City pages
  • Automated review requests
  • Monthly class + content updates
  • Monthly performance report
  • Direct line to Hector
BUILD + MONTHLY PARTNERFIXED-FEE QUOTE
LEVEL 03C

The Command

For academies ready to grow beyond word of mouth and fill every class on the calendar.

  • Everything in The Standard
  • Enrollment landing pages
  • Email + follow-up automation
  • Quarterly campaign planning
  • Photo + video content days
  • Quarterly strategy review
FULL GROWTH PARTNERFIXED-FEE QUOTE
You own the domain, content and code. No long-term lock-in. One scope call. One fixed quote. No surprises.
Investment is scoped after a 20-minute walkthrough. All work quoted as a fixed fee.08 / 09
Armed Guard training line at the Chico range
08 / LET'S TALK CHICO · CALIFORNIA

Let's make the search
end at your door.

Twenty minutes. We'll walk through the audit, the concept and the launch plan — then you decide if it's worth building.

Hector Gonzalez
YOUR DIRECT PARTNER Hector Gonzalez Technical Sales & Automation · Brandcore
hector@brandcore.io (669) 310-0900
50 Landing Circle · Chico, CA 95973 Academy (530) 643-7345
PICK A TIMEOPEN

Let's talk.

Thursday at 1 PM or Friday at 2 PM Pacific — or pick any weekday that fits.

OPEN AN UNSENT EMAIL DRAFT

All times Pacific. Choosing a time prepares an email to Hector. Nothing is booked until confirmed.

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